In 2011, Eventica launched the first World Football Forum in Moscow, following the announcement of Russia’s first FIFA World Cup™ in 2018. Since then, this annual event has become firmly established in the football industry calendar, bringing together leading figures from football across the globe to major international football hubs.
Eventica designs and produces the annual WFF, from venue sourcing and programme content to technical production and delivery.
The aim of WFF is to give suppliers and service providers a deep understanding of the opportunities in football’s emerging markets, and it is an ideal platform for learning more about the latest trends in and around the global football industry, direct from internationally recognised leaders.
Combining a senior-level business conference and networking forum with a football exhibition and fringe events, WFF is the key event for the key players of the global football industry: the personalities who guide, influence and govern the world’s game.
Over 2000 participants from over 43 countries; 800 media, journalists and broadcast representatives; 75% Director/senior executive level.
The agenda for the World Football Forum 2014 in Moscow had something to offer all players in the football industry. It gave suppliers and service providers a much deeper understanding of the opportunities available in the run-up to 2018, and valuable insight on how to approach doing business in Russia.
A key feature for the 2014 programme was a focus on the eleven confirmed Host Cities that were staging group stage matches and the finals in 2018.
Following the success of Inside World Football Moscow Forum in 2011 and the World Football Forum Moscow in 2014, Eventica Sport was proud to bring its annual football industry event back to Moscow in June 2015.
World Football Forum 2015 will provided another opportunity to meet the people who were shaping not only the next FIFA World Cup™ in Russia in three year’s time, but also the key players of the global football industry – the personalities who guided, influenced and governed the world’s favourite sport.
World Football Forum 2015 brought together decision-makers in not only Russian but world football. Those included are the Russia 2018 LOC, Arena 2018, the Russian Football Federation, FIFA and world football federations. Leading players in the football industry also attended the Forum.
The central theme of the World Football Forum in 2016 was the ‘New Geography of Football’ – the high-growth new markets for the international game.
Leading the pack of emerging football powerhouses of the 21st Century is China, whose football-loving President Xi prioritised the development of the domestic game, and in doing so unlocked a vast new market.
Football and industry leaders from China and across Asia and Europe were heading home from the World Football Forum in the Chinese city of Changsha, following three days of discussion, insight – and some world-class football from international football legends Robert Pires, Giazka Mendieta, Gianluca Zambrotta, Gilberto da Silva, David James and Roberto Carlos.
In WFF’s first ever event outside Europe, prominent names in football governance and the wider sports industry were able to see for themselves the scale of China’s football ambition, and although Chinese Football Association Vice President and General Secretary Zhang Jian – who gave a keynote address at the Forum - played down suggestions that China is yet in a position to win a FIFA World Cup™ on home soil, there is no doubt as to China’s drive to become a football superpower. In comments at the Forum, Mr. Zhang also spoke about the positive influences of foreign players in the Chinese Super League, however called for “a good balance between the local and the foreign players”.
As ever, the scope of WFF 2017 covered the development of the sport not just in China but also in other regions of the ‘new geography of football’, with sessions focusing on India and a broad look at the state of the world’s favourite game in Russia, as that country prepares to open its doors to the football world in only a few weeks’ time for the FIFA Confederations Cup.
In a brand new 3-day format in 2017, WFF’s programme included a variety of fringe events and networking opportunities. The iSportconnect Director’s Club – now in its second year of collaboration with the World Football Forum, saw iSportconnect Chairman Michael Cunnah engage in an open and revealing conversation with Dr. Tony Xia, Aston Villa FC’s new owner. The WFF Dinner – including traditional Chinese musical entertainment – was a chance for delegates to unwind and meet. On Saturday 20 May, WFF moved out of the conference hall and onto the pitch with an international all-stars football match at Changsha’s He Long stadium.
Government of Changsha; Changsha Sports Bureau; More Sport.